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One of the most important things that every small business should do is set up their Google+ Local page. Here are some tips on doing it right in order to get results. Read More

One of the best ways to give your SEO program a boost is to become a content marketing machine. Content that includes targeted keywords is what gets noticed by the search engine spiders and content that provides useful information is what gets noticed and shared by target audience members. Win win. Read More

This Valentine’s Day, divert your devoted stares and whimsical declarations of love away from your other half. Instead, turn your attention to what’s at the heart of all your digital marketing strategies – content. Read More

In this post I cover 8 topics from my brand new podcasting setup to how selective auto-aggregation might just be a good idea for your niche. Read More

In Episode 6 of the Content Marketing Podcast, we continue the "Content Marketing 101" series with a discussion about how to choose the right media for your message. Read More

I'm spreadin' some link luvin'! We all do it, you’re doing it right now, enjoying content that isn’t your own. But, when’s the last time you dedicated a post to telling your audience about the great stuff you’ve read recently? Read More

# 1-Set the theme of your blog

You have to be very practical. A blog is based on writing and communication, and if for writing an entry you need two weeks to document yourself, you will understand that your project is not viable. So you have to talk about a subject that you master perfectly. Read More

You need to market locally. Your customers are local. Your business is a traditional brick-and-mortar operation, but you still want to get customers from the Internet. Read More

Marketing is an essential activity in any company that facilitates in any industry. All successful companies, no matter how small or how large, have developed an effective marketing strategy that targets the right demographic, uses the right platforms, and sends the right message. Read More