# 1-Set the theme of your blog

You have to be very practical. A blog is based on writing and communication, and if for writing an entry you need two weeks to document yourself, you will understand that your project is not viable. So you have to talk about a subject that you master perfectly.

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Comments


Written by myspalmer
433 days ago

Hiya Juan!

I just had to pay my first visit to your blog today. And I have to say, i like it!

Your tips are exactly on point. These are definitely things to consider BEFORE you start a blog, not after!

One thing I would add though, discover your voice. Branding is paramount in any blog and a major component of branding is communication.

How your audience perceives you relies on how they receive you. So what's your blog's (or business's) personality? What tone will you use that's BEST received by your ideal reader?

Make it you and unique and you've got gold.

Thanks for the great post Juan, check ya lata!



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