Strategy Matters: 7 Steps to the Right Kind of Market Research

Strategy Matters: 7 Steps to the Right Kind of Market Research Avatar Posted by melanee under News
From http://bmighty.com 3415 days ago
Made Hot by: on January 20, 2008 7:58 pm
Listening to your customers and to the business can be the critical difference between winning and losing. The right methodology, the right data, and the right tools can help you listen to your business -- and even smaller companies have more data available today than ever before. Read More

Half of U.S. Consumers Reduce Spending to Combat High Gas Prices

Half of U.S. Consumers Reduce Spending to Combat High Gas Prices Avatar Posted by Jenny under News
From http://www.nielsen.com 3417 days ago
Made Hot by: on January 19, 2008 3:49 am
New research from The Nielsen Company finds that half (49 percent) of U.S. consumers are reducing their spending to compensate for rising gas prices, up four points from June 2007. Consumers are also battling high gas prices by combining shopping trips and errands (70 percent), eating out less (41 percent) and staying home more often (39 percent). Read More

Female Business Owners Fault New Rules on U.S. Contracts

Female Business Owners Fault New Rules on U.S. Contracts Avatar Posted by Jenny under News
From http://www.nytimes.com 3416 days ago
Made Hot by: on January 18, 2008 10:44 pm
Women who own small businesses — about a third of all small businesses in the United States, in fact — have been pushing for years for a bigger piece of government contracts, which now total $400 billion a year. But few were happy when the Small Business Administration finally announced new rules in December to ensure that 5 percent of the cont Read More

4 Copywriting Steps that Will Sell Ice to Eskimos

4 Copywriting Steps that Will Sell Ice to Eskimos Avatar Posted by JohnH under Direct Marketing
From http://www.searchengineguide.com 3416 days ago
Made Hot by: on January 18, 2008 8:52 pm
Need a little help writing your next direct mail letter or web copy? This is a great summary of the steps needed for effective copywriting. Includes solid examples. Read More

Health Care's Champions Of Change

Health Care's Champions Of Change Avatar Posted by jnelson under News
From http://www.forbes.com 3418 days ago
Made Hot by: on January 17, 2008 7:25 pm
Small-business lobbyists on both sides of the aisle will do their best to keep health care reform near the top of the next president's agenda. The difference, it seems, in this election: They are looking to compromise. Both sides have come a long way since 1993, when the United States' largest small-business lobbying group, the National Feder Read More

New research shows people think better while moving

New research shows people think better while moving Avatar Posted by ArmadaIG under Self-Development
From http://www.boston.com 3418 days ago
Made Hot by: on January 17, 2008 1:00 am
The brain is often envisioned as something like a computer, and the body as its all-purpose tool. But a growing body of new research suggests that something more collaborative is going on - that we think not just with our brains, but with our bodies. A series of studies, the latest published in November, has shown that children can solve math prob Read More

Pay-for-performance digs in with employers

Pay-for-performance digs in with employers Avatar Posted by ureach under Management
From http://www.baltimoresun.com 3419 days ago
Made Hot by: on January 16, 2008 10:05 pm
More employers now supplement salaries with one-time bonuses and rewards, with more than 90 percent of employers offering such "variable pay" in 2007, up from 80 percent in 2006, according to an annual survey of about 1,000 large U.S. employers by Hewitt Associates. Spending on such programs hit almost 12 percent of employers' payroll budgets Read More

Employer concerns for 2008

Employer concerns for 2008 Avatar Posted by ureach under News
From http://www.goerie.com 3419 days ago
Made Hot by: on January 16, 2008 2:34 am
You can expect a changing workplace in 2008, centered around three themes: rising health-insurance premiums, expanding workers' rights and reforming immigration.

Although not increasing as fast as in previous years, health-care premium costs are expected to swell. Mercer Health & Benefits, a part of the global consulting company, projects that Read More

The real secret to ranking high in search engine results pages

The real secret to ranking high in search engine results pages Avatar Posted by JohnH under Online Marketing
From http://www.smallbusinesssem.com 3419 days ago
Made Hot by: on January 16, 2008 2:23 am
No, it's not adding Free Apple iPod to your site a thousand times. According to search engine optimization expert, Matt McGee, ranking high in SERPs can't be achieved overnight. Instead, it takes the commitment and patience to build what he calls the "SEO Success Pyramid." A great article for anyone beating their head against the Google wall. Read More

How to Conduct a Job Interview

How to Conduct a Job Interview Avatar Posted by dobbie under Human Resources
From http://www.bnet.com 3422 days ago
Made Hot by: Shelly on January 16, 2008 1:19 am
Got a key position to fill? Hiring good employees is the foundation of any successful business. But selecting the right ones is hard work, and the interview process is often the most important step in the process. Here's how to figure out if the candidate sitting across from you is likely to become your next Employee of the Month. Read More

This Could Be One of the Most Underestimated Employee Benefits

What's more important than salaries at your small business? Small business owners and entrepreneurs sometimes believe they …
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Harry Vaishnav @AngelBiz Is Small Biz Guardian Angel

If you've ever worried that your small business is outdistanced and outclassed by the huge corporate giants around you, … More
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