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I recently read an article from CNN Fortune describing how the position of Social Media Manager is dead. This post has shown up numerous times in my various feeds. And while the article brings up some valid points, I would argue that this position is even more important now. Read More

Sameer Bhatia, founder and CEO of ProProfs.com takes us through the benefits of Facebook for small businesses. If you're a small business and haven't dipped your feet yet into social media, Facebook is the place to start. Read More

According to a report by Small Business Trends this week, a group of SEO companies and small businesses in New York State were caught in a sting operation called “Operation Clean Turf.” Spearheaded by Attorney General Eric T. Schneiderman, the operation uncovered unethical pay-for-review programs. Read More

Social media has become a powerful way to reach people across the world. Mobile devices have made it an even more effective marketing medium. However, it also makes things more complex. Read More

Social media has exploded at a lightening speed during recent times and any business house that neglects SMM (Social Media Marketing) will be doing so at its own peril. People are no longer viewing press/TV/radio advertisements to know about your brand, products/services. They learn more about your Read More

In today's social era, increased connectivity and knowledge sharing has led marketers to pay more attention to the science and art of influence marketing, business thought leadership, community and peer networking, and a stronger emphasis on inbound marketing. Read More

Your Facebook profile may know you better than your spouse does. Digital Trends recently published a how-to guide for users who want to view the personal ... Read More

Have you been disappointed with Facebook advertising click-through rates? Are you wondering why your cost-per-action is so high?

In this article I’ll take a look at four Facebook advertisements and their corresponding landing pages. I’ll tell you how you can be sure the two are optimized and wor Read More

We all know the grumpy cat when we see him. He has taken over the Internet with his unique antics. It's about time that marketers look into these and use them for marketing. Read More