BizSugar.com › Social Media › Who is Handling Your Social Media Marketing?

Social media marketing is one of the more recent additions to SEO. In the last few years it’s grown from an online medium reserved mostly for college kids and early adopters to an integral part of Fortune 500 companies’ marketing strategy. It seems that every business and brand has at least a Facebook page or Twitter handle. More and more professionals are creating LinkedIn profiles for themselves and their businesses. Brick and mortar business are adopting location-based social networking platforms like Foursquare and Gowalla to reward patrons and YouTube has become just as popular for companies to promote their products as it is for posting skateboarding dogs.