BizSugar.com › Social Media › What is Your Twimpact?

I came across this really interesting blog post on simplyzesty.com a few weeks ago that outlined a study done by the Journal of Medical Internet Research. The study, which took place over three years, attempted to determine the relationship between heavily tweeted articles and the amount of times they were cited elsewhere on the Internet. The results were pretty impressive; highly tweeted articles were 11 times more likely to be highly cited than less-tweeted articles. The “twimpact factor” measures the number of tweets that an article gets in seven days and the study concluded that “Top-cited articles can be predicted from top-tweeted articles with 93% specificity.”