BizSugar.com › Social Media › Timing Your Tweets & Other Twitter Refreshers for Hotels

A new study from Buddy Media was released this week that provides helpful insight for social media marketers. The study examined 320 Twitter accounts from the world’s biggest brands, and while these brands are not specific to the hospitality or hotel industries per se, some of the findings and statistics can easily be applied to hotels. The study looked at engagement levels between the Twitter accounts and their respective followers, focusing specifically on how the engagement levels varied throughout the weekdays and weekends.