BizSugar.com › Social Media › The most shared content on social media - following the herd

In almost every second article these days, “the most shared content on social media” seems to be the subject of interest, simply because more people want to see what others are successfully sharing and do the same thing.

But this begs the question: should you be doing what others are doing, if you want to stay above the clutter?

Should you not try to be innovative?