Olivier Blanchard is a brand strategist with 15 years of B-to-B and B-to-C marketing management and the author of the book Social Media ROI. You many know Olivier from Twitter where he goes by @thebrandbuilder. In the show, we discuss what exactly Social Media ROI is and how businesses like yours can move towards getting more of it. Olivier shares his secrets and tips on developing a plan and measuring it properly for social media success.
Measuring Social Media ROI with Olivier Blanchard (@thebrandbuilder) [INTERVIEW]
Posted by todaymade under Social MediaFrom http://betteratmarketing.com 4735 days ago
Who Voted for this Story
Subscribe
“Lisa: Thanks for your nice words! It is available on my podcast host for...”
“Love the title Martin, where is it available?...”
“Yes, it's quite the new term Martin. But it's been around for a while....”
“Automation is a broad topic but I like ConvertKit for emails and SocialBee...”
“Lisa: I have not heard about the expression, "engagement...”
Comments