Avinash Kaushik goes beyond mere human metrics. He introduces 4 new social media metrics that help businesses align their campaigns to the bottom line.
1. Conversion Rate
2. Amplification Rate
3. Applause Rate
4. Economic Value
Learn about the MOR effect (throwing Money Off the Roof)!
How To Suck At Social Media: A Helpful Guide For Businesses
Posted by JohnRog under Social MediaFrom http://www.kaushik.net 2865 days ago
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“Yes, it's quite the new term Martin. But it's been around for a while....”
“Automation is a broad topic but I like ConvertKit for emails and SocialBee...”
“Lisa: I have not heard about the expression, "engagement...”
“Adam: Do you have a favorite tool at the moment?...”
“Adam: I have to look into this issue in the near future... ;)...”
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