BizSugar.com › Social Media › How to Rank YouTube Videos on the First Page of Google - SEMrush Blog

I’ve been using videos to market our startup Process Street for the last few months and have been getting some great results with video bringing in a steady flow of views, leads and customers

Now you might already be aware that video is an important marketing tool in today’s online world, that’s why products like PowToon exist, but the way I use video might be a little different. See I’m not using video in a traditional sense of putting it on my website and using it to convert customers or explain ideas (although I do that too), I’m actually using these videos as pieces of content to rank in Google to bring in organic search traffic.