Facebook announced plans to let advertisers use consumer check-ins or “likes” by retransmitting them to their friend’s pages as a “Sponsored Story” paid for by the advertiser. From a marketer’s perspective this is an interesting program that if done effectively should help advertisers reach new audiences with similar demographical and psychographical profiles to that of their core customers.
Facebook to Launch Sponsored Stories; Controversy Is Sure to Follow
Posted by B2CMKTG under Social MediaFrom http://www.b2cmarketinginsider.com 4854 days ago
Who Voted for this Story
Subscribe
“In the ever-evolving landscape of Search Engine Optimization (SEO),...”
“Rachel: Great to hear! Thanks for your kind words! :)
All the Best,
Martin...”
“Thank you, Martin. That's a fantastic motto... and I couldn't agree more!...”
“Lisa: Good to hear! Thanks for your response....”
“For sure, I know I did years ago when I was working for others....”
Comments