Facebook is the largest social network in the world. It has over one billion active users with more than half of them using Facebook on a mobile device. Find out about the best ways to tap into this gigantic marketing opportunity for business.

The business case for using Facebook

The average user spends nearly seven hours on Facebook per month, has approx 130 friends and likes 80 pages
Facebook is the leading source of referral social media traffic at 26%
77% of B2C companies report that they have acquired customers through Facebook
56% of consumers say they are more likely to recommend a brand after becoming a fan
57% of Facebook users who have liked a brand have shared a link or video about a brand
42% of people have mentioned a brand in one of their Facebook status updates
Of all social media, 47% of Americans say that Facebook has the most impact on their purchase behaviour

Sponsored Content


Comments


Written by Sian Phillips
801 days ago

This is a must-read post for anyone wondering how to ensure their Facebook page does well and gets a great ROI. It's simple to follow but in-depth. Another great post from The Ahain Group



Written by nialldevitt
788 days ago

Thanks Sian! :)



Log in to comment or register here.

Learn How to Build a Firm Benefits Foundation

While health care reform hasn’t gone into full swing mode yet, your business can lay a firm foundation for 2015 by following …
Subscribe

Carol Amato @Carol_Amato_ Brings Experience to Business

Carol Amato launched her business career the old fashioned way, starting from the ground up. Right out of high … More
Editor's Picks


It's time to up your game with video on BizSugar!
Did you know you can now post video on BizSugar?
Post your small business video to BizSugar today!
Have you tried BizSugar's new video posting feature?