After years of using “fuzzy math” to calculate the value of social media marketing, marketers are being tasked with generating and showing true ROI. But the truth is, ROI isn’t always just about revenue.
Depending on brand objectives, social media ROI could mean everything from awareness and social engagement to visitors to the company website from social media platforms.
15 Inspiring & Actionable Social Media Marketing Tips
Posted by ferdiepre13 under Social MediaFrom http://www.toprankblog.com 2475 days ago
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