The feature - benefit is a good start, as is the "WIIFM" approach to satisfying clients' requirements. But if you really want to succeed in selling and retaining clients you should really help clients understand the impact you can have on their business and objectives.
Saturday Sales Tip – 13 - What's The Impact
Posted by
SellBetter under Sales
From http://www.sellbetter.ca 5145 days ago
Made Hot by: wendyweiss on March 29, 2010 9:45 pm
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