We often come to our clients carrying a bias towards our existing solutions that prevent us from getting a full and complete view of the outcome they need. A better way to diagnose your dream client’s organization is to remove the filters your solutions create and view their needed outcomes from their side of the table, using their outcomes as the filter through which to view our solutions.
Looking at Your Dream Client Through a Glass Darkly
Posted by iannarino under SalesFrom http://thesalesblog.com 5093 days ago
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