Raising outside capital is never easy. But, you need to know that your investor will be your new “partner, ” and you need to know that there is a “value-add” with that capital. Whether industry sector perspective or influence; possible relationships or influence with essential potential customers or functional expertise/experience in areas where your team is lacking. That is, often, as significant as the capital itself.
Here are five key factors and a series of associated questions, to consider.
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“Yes, it's quite the new term Martin. But it's been around for a while....”
“Automation is a broad topic but I like ConvertKit for emails and SocialBee...”
“Lisa: I have not heard about the expression, "engagement...”
“Adam: Do you have a favorite tool at the moment?...”
“Adam: I have to look into this issue in the near future... ;)...”
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