No one likes a generalist.
Think about it: do you want a generalist performing that quadruple bypass on you, or would you hold out for one of the country’s leading surgeons?
If you want to stand out in your industry, you’ve got to narrow your focus.
To get big, think small
Posted by
lorinashbyron under Public Relations
From http://famousinyourfield.com 3742 days ago
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