Retailers must be sensitive to customer concerns about security, particularly around their personally identifiable information and financial data. As we discussed on Friday in my post, Ramping Up Your Omnichannel Experience to Maximize ROI, as retailers expand into e-commerce and mobile transactions by forging new partnerships with third-party service providers, precautions must be taken to protect customers’ data.
Two Ways Retail Can Immediately Improve Data Security
Posted by cparmele under MarketingFrom http://www.solutionprovidersforretail.com 3607 days ago
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