BizSugar.com › Marketing › The Ten Commandments Of Email – Better at Marketing

Email is a useful tool which quickly (and tragically) overwhelms and beats its users into submission. Why? Because we habitually break The Ten Commandments of Email. For shame. The Ten Commandments are here to protect us — and our user — from virtual wrath. 1. Thou shalt use messaging Intra-office email — even intra-project email — can often be switched out for instant messaging (IM). Whether or not we’re in the same building is less a concern than how we’re using the email to communicate. Is it as a document that contains lengthy and necessary content? Or is it a quick back-and-forth exchange? Email [...]