We recently conducted some research amongst our B2B lead buyers and asked a question specifically about the importance of common form fields.

We were curious just how vital collecting information like name, email address, phone number, company size, etc. are to companies these days knowing that the more information you ask for, the harder it is to convince potential customers to fill out the form. That is to say, there's a direct correlation between how much data you require and your conversion rate.

Sponsored Content


Comments


Written by BuyerZone
642 days ago

Glad you enjoyed it!



Written by bigmoneyweb
642 days ago

Comprehensively written. Lots of people talk about how to use social media and other inbound marketing tactics to increase the number of leads your brand generates. Thanks for sharing.



Log in to comment or register here.

Three Key Voluntary Policies for Women

Today 4 in 10 women are the sole or primary breadwinners for their families,¹ and they do more than twice the amount …
Subscribe

Tim Jahn Gives an Intimate Look at Entrepreneurship

What's better than gaining top entrepreneurial advice for yourself and your own personal ventures? How about … More
Editor's Picks


Did you know you can now post video on BizSugar?
Have you tried BizSugar's new video posting feature?
Post your small business video to BizSugar today!
It's time to up your game with video on BizSugar!