BizSugar.com › Marketing › How to Market Your Products at Holiday Crafts Fairs and Flea Markets

By Rieva Lesonsky. The holiday shopping season is here, and customers are poised to spend more than $586 billion on gifts this year—a 4.1 percent increase over last year. But not all of that action is taking place on Black Friday or Cyber Monday, or at the local mall. For smart small businesses whose products have wide appeal, holiday arts and crafts fairs and local flea markets or other outdoor shopping events are great ways to garner additional sales this time of year. To get started, follow these steps.