Having a good product or service just isn't enough. What can your business offer that no other business can? How do you stack up against your competitors? With a strong positioning statement, you'll be able to highlight how your business stands out from the crowd.
How to Develop a Positioning Statement for the Marketing Section of Your Business Plan
Posted by brianamorgaine under MarketingFrom http://articles.bplans.com 2837 days ago
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