BizSugar.com › Marketing › How Graeter\'s Ice Cream Maintains Quality After 145 Years in Business

Graeter’s Ice Cream is an ice cream chain that got its start over 145 years ago. Louis Graeter started the business in 1868, when he began selling ice cream at neighborhood street markets in Cincinnati, OH. In 1922, Louis opened the first Graeter’s ice cream parlor and soon began expanding throughout the country. Today, the fourth generation of the Graeter family owns and operates the company and there are over 50 neighborhood store locations across the country. You can also find Graeter’s in grocery stores including Kroger, Whole Foods, Meijer and Jewel-Osco.

In this interview with Richard Graeter, President and CEO of Graeter’s Ice Cream, he shares the history behind Graeter’s, how they compete on a national scale and what has been their key to maintaining quality over the last 145 years in business.