Creating a customer persona can be a huge benefit to your marketing, sales, and product development efforts. But, how do you create a persona? In this article, I dive into what a persona is, why you should create one, what the 10 key components of a good persona are, and how to build a customer persona that you will use to grow your business.
How a Buyer Persona Can Improve Your Business
Posted by noahparsons under MarketingFrom http://articles.bplans.com 3791 days ago
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