Joe Sinkwitz left a comfortable, high-paying career as a marketing executive to found a startup, Intellifluence, a platform that helps brands partner with influencers.
The reason: To give small businesses access to the same type of influencer marketing opportunities that were only available to large corporations.
“I wanted to create a service that could help small businesses act like big brands,” Sinkwitz said in a telephone interview with Small Business Trends. “We designed Intellifluence to make it easy for small businesses to connect with real people with real audiences and manage social influence campaigns in one place.”
Can Your Business Benefit from Influencer Marketing? Intellifluence Says Yes
Posted by lyceum under MarketingFrom http://smallbiztrends.com 2801 days ago
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