Business-to-business (B2B) marketers have a tough job. These individuals are constantly looking at new ways to promote a company’s product to other companies with the ultimate goal of selling those services. While B2B marketing is often considered tougher than business-to-customer (B2C) sales, the two realms use similar strategies to achieve the sales goal. Here are six strategies B2B marketers can use that will lead to marketing success.
Who Voted for this Story
March 9, 2015
Latino employees are the fastest-growing segment of the U.S. workforce – in fact, by some estimates one in three working …Sponsored By Aflac
If you want to know what not to do when starting a business, Rahul Varshneya is your go to guy. Of course, he can also … MoreMore Contributors