BizSugar.com › Marketing › 5 Tips to Make the Most of the 2012 Holidays

It is mid-November, and we are heading into the home stretch of the holiday season. There is the sleepiness of pre-Thanksgiving, and then the full-on rush of post-Thanksgiving shoppers. As you know, this is not the time to plan a strategy for the holidays — holiday planning should really start in August, when things are slower (although more difficult to get in the spirit then!). But here are a few tips for maximizing the holiday opportunity if you have a store, and just a wee bit of time on your hands to pull things together.