BizSugar.com › Marketing › 22 Tips to Manage Your Brand\'s Online Reputation – Optixor

Managing a brand’s reputation is a great responsibility, as it involves managing both your personal and business reputation. It also involves leading your team or employees to ensure quality and make your customers happy. Furthermore, online reputation management is not all about managing what people will say about your brand on search engines, blogs and social media channels. Your brand’s online reputation relies on its personality that customers and the public can relate, both online and off.