BizSugar.com › Customer Service › Glamping 101: What Hoteliers Should Know - Are Morch, Hotel Marketing Coach

Glamping, or glamorous camping, has swept the hospitality world. People in today’s urban, constantly-on world crave connection with nature. However, they don’t necessarily enjoy sleeping on rocky ground or making a tree into a makeshift toilet stall.

Hoteliers do well to capitalize on this trend. Several hospitality giants have already made moves to enter this exciting market. With a small initial investment, hotel owners and property managers have an opportunity to substantially boost profits.