BizSugar.com › Customer Service › CRM #Fail – What Goes Wrong And What To Do

You no doubt know the statistics, they’re freely available, and widely shared – 50 to 80 percent of CRM implementations FAIL. Not just statistics plucked from the air, but those put forward by Gartner and Meta Group, respectable analysts who know their stuff. That’s up to four in every five CRM implementations.

So, what goes wrong? In this post I’m going to look at why CRM implementations go wrong – and it almost always involves the purchaser.