BizSugar.com › Customer Service › Closing the Gap Between Customer Perceived Value and Business Value

Have you ever worked with a customer success manager? If you work – or have worked – in SaaS, you most likely have. If you are reading this, you might even be a customer success manager yourself.

What you might not have realized is that the original idea behind the concept of “customer success” has affected us all.

Our lives as consumers are tied to monthly subscription contracts to the gym, Netflix, and other fun entertainment and recreation activities.

Our lives as SaaS professionals are also tied to different software solutions: ERPs, CRMs, Email Automation, live chat, PoS, DMPs … the list goes on and on.