When it comes to curated content, there are two predominant models for utilizing third party content: unlicensed content, and licensed content. As you contemplate your content curation strategy, it’s worth understanding the pro’s and con’s of each.
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Pawancurata voted on the following stories on BizSugar
The Downsides of Licensed Content for Curation
Posted by jessiezubatkin under Online MarketingFrom http://www.curata.com 4018 days ago
How Google’s Wavii & Yahoo’s Summly acquisitions could hurt Marketers
Posted by jessiezubatkin under Online MarketingFrom http://www.curata.com 4030 days ago
In recent weeks, there are have been two near identical high profile acquisitions by search titans Yahoo and Google for news summarization apps. In late March, Yahoo snapped up Summly, a news summarization app for a cool $30M from a 17-year-old founder using licensed technology from SRI Internatio
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Content Curation: Copyright, Ethics & Fair Use
Posted by jessiezubatkin under Online MarketingFrom http://www.contentcurationmarketing.com 4037 days ago
Made Hot by: Chaos on April 25, 2013 2:03 am
The most common and fundamental questions that come up whenever I talk about content curation (especially in the context of content marketing) is how “How can you use other people’s content? How does that work with copyright, fair use and more generally ethics?” This is a topic that I have covere
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