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Potential business partners are all around us. They could be family or friends or likeminded people whom we can gel with. However, choosing a partner is the critical aspect of building a partnership. One has to consider many things. Here are 8 questions I think should help you figure out who is Read More

Want to know how to market a nonfiction book? This is a written guide on some online and offline strategies to market your book. Read More

Here is some news on one of the most loved accounting software on the Internet - Quickbooks. It now integrates brand like American Express and Square. Read More

Subject lines are what your readers see first. If it flops, that’s all your recipients will see. Spend the time and effort to write great subject lines. Then rewrite them, A/B test them, and rewrite them again!

Here, I give you 10 formulas to write your subject lines that will be opened, clicked Read More

Do you know the psychological impact of the words in your Facebook Ads? Did you know certain words cause certain responses in their reader?

This third and final part of my three-part series - The Psychology Behind a Successful Facebook Ad - takes a look at text.

With great real-world examples Read More

For online retailers and website owners, maintaining a blog has been a trend as well as a big source of customer acquisition and customer engagement...

Find out why if you have an eCommerce website, your business can make good use of a blog... Read More

There’s so much more to gain than just money — and this goes for both equity- and rewards-based crowdfunding. Start-ups with the sole intent of raising capital for their business model, product, or idea are missing out on the many benefits of crowdfunding... Read More

The Facebook Algorithm and Your Friends - Do you ever post on Facebook some days and wonder if you really have any true friends? Do you think it’s you and something you may have said or do you realize it may be that Facebook is not showing your post to all your friends like you may think? I did th Read More

Do you want to get more Google+ followers? Improve your timeline and your behavior and more users will circle you back. Start by not making these 5 mistakes anymore. Read More

As business owners and leaders, we have a choice to make at the end of the day. We can treat employees like liabilities, waiting for them to make a mistake so that we can pounce. Or, we can turn them into assets, by treating them with a firm but fair hand, empowering them to do their job, and then Read More