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When you are fighting flames and trying to save a home or rescue a person you can’t be thinking about whether you have all the gear you need. You need to know that it is where it is supposed to be. Tracking their assets and equipment was the problem facing Lipscomb Fire and Rescue. Read More

Do you wonder how some bloggers get so many more social shares on their posts? I noticed some posts lately reaching into the thousands of shares. Do you wish you could have more social shares on your own blog posts? I asked a few bloggers who get a lot more social shares than average on their posts Read More

As it is with any type of business, staying up-to-date on current news, trends, and best practices in logistics and supply chain management is a crucial step to maintaining success. Fortunately, there is a wealth of information available online to help you keep up with the latest and greatest in th Read More

Business ideas don’t necessarily just come to you like magic. However, there are things you can do to make the process more focused and deliberate. Here are four tips for how to harness your creativity to come up with new products and services. Read More

If you have followed me for a while, you probably know that Twitter is my favorite social media platform.

Not only do most of my leads come from there. I have also met great people, some of whom are now among my best online friends. Others are treasured peers with whom I have partnered several t Read More

To capture B2B customers, you need smart content. These 3 marketing concepts will inspire you to come up with relevant content your audience cares about. Read More

Every tweet you publish should align with your marketing message. Before you hit publish, ask yourself these 7 questions. Read More

The days of email marketing that used just the first name as a means to personalise the experience are well and truly over. Now personalisation should be more focused on segmented groups so that content and products can be shown to the right people. As Hubspot points out, it doesn’t have to be comp Read More

By Samantha Millets

Are you considering a startup, or already working on one? If so, you need to use as many tools as you can to ensure your success. This is where growth hacking tools come in. Growth hacking is basically tips and tools that will help your startup succeed. Read More

Social media and online networking are powerful ways to expand your reach (and we’re huge proponents for it!), but there does come a time when you need a face-to-face meeting to close a sale. Brad explains here -- Read More