Facebook’s newly introduced Chatbot feature can change brand promotion forever. Facebook Messenger apps will now interact with users like virtual assistants. Chatbots are the result of blending artificial intelligence and social media and it allows brands to build exciting apps.
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Frankelinteractive voted on the following stories on BizSugar
Facebook Chatbots: Some Thoughts on Mobile Users and Brand Benefit
Posted by frankelinteractive under Social MediaFrom http://www.frankelinteractive.com 2916 days ago
Some Thoughts on Local Search and Landing Pages
Posted by frankelinteractive under Online MarketingFrom http://www.frankelinteractive.com 2935 days ago
Local landing pages are essentially needed by global brands, but not so much by small local brands because the latter operate from a fixed location. The local landing page optimization strategies include optimizing local content, adding local references to meta properties, adding reviews from local
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A Critical Look at Short Duration Multimedia Content on Social Media
Posted by frankelinteractive under Social MediaFrom http://rankwatch.com 2937 days ago
Social media is ablaze with multimedia content. They are so popular that I see almost everyone in my friends or followers list sharing them. Videos are the most popular, followed by animated GIFs.
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Platform Dependent and Independent Social Media Mistakes to Avoid
Posted by frankelinteractive under Social MediaFrom http://www.frankelinteractive.com 2942 days ago
Committing mistakes on social media lowers a brand's chances of success. Some mistakes are platform dependent, meaning they occur depending on which social network you are using and others appear on all social channels. Tweeting too often, using automated systems to tweet, not using product photogr
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6 Tips for Ecommerce Sites to Improve the Rate of Conversion
Posted by frankelinteractive under Online MarketingFrom http://tweakyourbiz.com 2943 days ago
Made Hot by: advertglobal on April 30, 2016 6:47 pm
The growth of the eCommerce segment is not good news for individual eCommerce outlets. Growth translates to competition, which makes it difficult for them to find customers.
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5 Benefits of Visual Branding that Every Brand Should Know
Posted by frankelinteractive under MarketingFrom http://www.frankelinteractive.com 2944 days ago
Visual branding can solidify a brand's presence. It can preserve the identity of a brand, express complex emotions, communicate with the audiences better, tell a brand story and mix information and entertainment. The odds of success increases with visual branding. .
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The Possible Impacts of Panda Becoming a Core Google Algorithm
Posted by frankelinteractive under TechnologyFrom http://www.frankelinteractive.com 2951 days ago
Panda is now a core ranking algorithm by Google. It’s hard for SEOs to anticipate its behavior in the future, but following latest content marketing guidelines such as user’s intent and not using brand keywords, they can avoid being penalized.
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Success with Mobile Marketing by Following These Three Concepts
Posted by frankelinteractive under MarketingFrom http://www.frankelinteractive.com 2951 days ago
The mobile web is bigger in size and scale. Brands need to increase their presence on the handheld platform, or else they’d miss out on potential customers. They need to put the stress on app marketing, use voice searching for their benefits and be careful with redirects to make safe usage.
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How Brands Can Use Online Communities for Promotion
Posted by frankelinteractive under Online MarketingFrom http://www.frankelinteractive.com 2951 days ago
Brands can build online communities on their own and use those communities to market themselves, whether a forum, social networks, or blogs. Just be sure when creating one that the quality of the content and the community vision appeal to your potential audience.
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5 Ways Content Marketing is Gradually Encapsulating SEO
Posted by frankelinteractive under Online MarketingFrom http://www.frankelinteractive.com 2951 days ago
Content marketing is imperative for SEO. To hone content marketing strategies, you need to obtain backlink through high-quality content, blend SEO with social media marketing, optimizing keywords highlighting semantic properties, interlink previous content in an organic way and optimize images and
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