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Many of us have heard the term bookkeeper but are not much aware about what exactly does a bookkeeper do? Why would a business or individual would need a bookkeeper? Click to know the answer via the audio recording by Andrew Zakharia a renowned Accounting professional in Canada. Read More

Every now and again, a friend or acquaintance of mine would ask me to have a look at their business website and help them out with their SEO. Often, one of the first things I notice when I get in there and start tinkering is that even on websites where there is a great use of page titles and Read More

Whether you just launched a new website or you have an existing website, if it seems as though your visitors are not converting, you may wonder why those orders are not rolling in. A number of factors can go into converting business sales leads, ranging from a market that's too small to technical Read More

IT due diligence is the process designed to find a clear and comprehensive picture of the Total Cost of Ownership (TCO) of a company’s IT infrastructure as well as the risk associated with any future mergers or acquisitions. Read More

f you’ve ever stared at a Google Analytics report just to be left scratching your head wondering “Why is the vast majority of traffic I’m getting not converting?” you’re far from alone.

Just take a step back and consider where that traffic is coming from. Read More

t’s time to show – not just tell!
Between videos, photos and infographics, visuals are all the rage for online content this year.
But why should you be integrating it into your social media plan? Read More

As is the case with anything else when it comes to online marketing, your search engine optimization plan should never remain static. Search engines, such as Google, are continually updating their algorithm, which means you must ensure your search engine optimization plan stays up-to-date as well. Read More

There is nothing worse than opening up a report of your Google Analytics and finding referral spam. Referral spam, which is the practice of sending phony referral traffic to a website using a fake referrer URL, is not only annoying. Read More

Most social media marketing tips tend to be geared toward the business-to-consumer crowd. Even so, business-to-business companies can still benefit from a strong social media marketing strategy. The problem is that most manufacturing companies do not know how to optimize a B2B social media strategy Read More

If you read this blog consistently, you know we are big fans of LinkedIn. Its multiple uses allow you to build a personal brand, look for a job and grow your business all in one place. It is, without a doubt, the way you network in the 21st century. Read More