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The purpose for this exercise is to ascertain whether using something as basic as a social network merits a price that people would even consider paying. How much should such a course go for? Should it be priced at $47 US per hour? $100? Read More

Small business SEO isn't rocket science - it just takes a little elbow grease and creativity! Follow these steps to get started without any technical skills required. Read More

Instead of just wishing or hoping that your brand will grow it makes sense to ensure you have the correct marketing strategies in place. Here are three factors to consider. Read More

Increasingly, we have a culture that’s going online. As we interact online, whether it’s through Facebook, Twitter or Google+, it’s vital that we understand the etiquette associated with those interactions. Read More

Figuring out what traffic sources send you the most traffic is great, but it’s only the beginning. Read More

A B2B audience isn’t searching for “sexy marketing,” with simple, branded web 2.0 messages (Salesforce is about as close as B2B comes to sexy); the B2B buyer is more sophisticated, looking for informational articles, blogs and anything that may or may not give them incentive to buy. Read More

Hey, are you in the throes of Google+ mania, or are you distinctly underwhelmed? I’m definitely in the former camp for a lot of reasons. One of the main ones is its versatility, which is best described by Mike Elgan. Read More

Whether you are looking for ways to develop alternative income streams, start a business, or just get a raise, you need to have a plan. One way you can help improve your chances of getting better pay is to improve your marketable skills. Read More

Whoops, you posted something inaccurate or offensive on your twitter! Social media mistakes happen. Here are the best ways to handle any social media mishap. Read More

I’ve been on Google+ for a couple weeks now, and I’m definitely a fan. Here’s a big list of 61 tips for, thoughts on, and suggestions for Google+. Be warned: This list is epic. Read More