Random marketing tactics, tried in a shotgun approach, blindly waste tremendous resources, time and energy. It used to be true that it was too hard measure what was or wasn't working. Not anymore. Measurement can make a huge difference in profitability. Here's a story from the gutter.
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These stories submitted by Leadingresults became hot on BizSugar
Half of my marketing dollars are wasted
Posted by
leadingresults under Marketing
From http://www.leadingresults.com 4607 days ago
Made Hot by: Small Business Tribe on October 3, 2011 10:28 pm
The problem with Keywords is they often reveal a problem
Posted by
leadingresults under Online Marketing
From http://www.leadingresults.com 4723 days ago
Made Hot by: Big Business Boogaloo on June 13, 2011 3:12 am
If you haven't done the basic work for your business, picking keywords for SEO or pay per click is really challenging. Here are some thoughts on what to do.
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