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Google has gone to valiant lengths to convince us that rumors of Google+’s demise have been greatly exaggerated, but Google is no longer forcing new Gmail users to connect their account to a Google+ profile – yet another move that could signal the end for Google’s troubled social network. Read More

WordPress is a trusted website building and blogging platform that’s proven popular among small business owners. It allows for easy updates and plenty of customization. And while it appears simple on the surface, there’s a lot to consider when managing a WordPress site. Read More

The markup element is coming soon to a browser near you. As business people, an important thing to know is that markup could speed up your website, especially on mobile devices. That would be good for your site visitors. Read More

Lots of startups think they need to have connections to get angel funding. But that isn’t always the case. There are ways to network and give your startup a better chance to get funded even without powerful connections. Read More

New research from the Wharton School suggests that real-world factors such as location can actually have a big impact on online businesses. In this instance though, the location that matters is that of the customers rather than the business itself. Read More

Viral marketing means free marketing – or at least that’s what a lot of marketers think. But it isn’t always the case if you want to get the best possible results from your viral marketing efforts. Read More

If you haven’t nominated business owners, applications, journalists, leaders, or corporations that you feel represent the small business community for the 2014 Small Business Influencer Awards, time’s running out – nominations will close on August 29, 2014 at 3PM EST. Read More

Successful video marketing may seem overwhelming. With affordable or free video editing tools and affordable equipment, you have what it takes to start promoting your business and its products or services on YouTube, Vimeo, and beyond. Here are actionable tips you can start implementing right away Read More

So you’ve created a press release. Will mass-blasting it be helpful? No, in fact, many consider it a spammy method, even if a PR agency or content marketer does the blasting for you. A new service called re:fluence (which stands for “relevant influencers”) wants to be your go-to solution. Read More

Whether you run a brick-and-mortar location or operate exclusively online, eCommerce can help your small business expand your customer base, increase visibility, and boost profits. But there’s more to eCommerce than setting up an online storefront and hoping that people will buy. Read More