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While it may seem counter-intuitive, there are quite a few reasons why business owners want to resist the urge to delete comments and reviews that are critical of them. Sometimes, negative reviews can actually help, not harm, your business. Here are a few reasons why it’s okay to let negative revie Read More

Google has been testing a new keyword tool for months, but now they've axed the old tool and search-based keyword tool in favor of the new tool. Hope you like it. Read More

Your landing page forms can make or break your online lead generation efforts. And yet, so many companies get their forms wrong. From irrelevant questions to forms that go on for a mile, online marketing is rampant with poor-converting forms. But let’s not focus on what’s wrong with forms — let’s dig into 4 new ideas for effective landing page forms. Read More

Anchoring has a large effect on how we perceive value. SEOmoz and 37Signals use it to their benefit. Could you? Read More

A wise man learns from his own mistakes, a wiser man learns from the mistakes of others. Here are 101 ways to make yourself a wiser small business owner. From the OPEN Forum Read More

Small businesses doing their own PPC can use these tips to write better PPC ads and save time. Read More

Learn how often your Google Local listing is displayed, clicked or has driving directions generated. A great way to know if your Google Local listing is working (and improve it). Read More