Have You Tried Google's Updated Keyword Tool? It's out of beta

Posted by robertbrady under Online Marketing
From http://adwords.blogspot.com 4962 days ago
Made Hot by: HeatherStone on September 29, 2010 4:34 am

Google has been testing a new keyword tool for months, but now they've axed the old tool and search-based keyword tool in favor of the new tool. Hope you like it.

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Comments

Written by ShawnHessinger
4962 days ago

Interesting you should bring it up. I'm not particularly keen on the new tool though it may grow on me. My objection has to do with the difficulty of locating what are called high value keywords on the new tool which, while possible, seems a bit more complicated on the new Google keyword tool. However, this may be simply because I'm still getting used to the filtering system. The old tool made it easier to refine a search for high value keywords related to a more general search term by bracketing and used recommended bid rather than average CPC as the default in valuing these keywords. In theory, using average CPC should actually improve results because it is based on real costs per click being paid, but this has not yet been shown in our keyword testing. I'd welcome anyone else's experiences with the tool in this regard and would love to get a discussion started.

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