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Many small business owners are now using video to market their business to future customers and to show their expertise on a subject matter. Since video has become so popular, more hosting websites have been appearing and they could be better options for you than the first one that comes to mind, which of course is YouTube. Many of these other video hosting websites offer things that YouTube doesn’t that might persuade you to switch your hosting website. Here are few video hosting websites to consider as we compare YouTube, Blip.TV, and Vimeo Read More

Tips to Grow your Email Lists

Email lists are the collection of email addresses which are stored in a file. Email lists are an important tool for Email Marketing List. With this lists you can reach your specific targeted audience. There are two kinds of email lists 1. Business Email Lists 2. Consumer Email Lists. To choose the right lists it depends on what kind of audience you are targeting or what type of product or service you are marketing. So Email lists are essential for sales driven business.
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Your website is supposed to draw customers to your business. Poor design can do the opposite and drive them away. Read this post to discover six common mistakes to avoid Read More

Currently, PageRank is not used directly in the Google algorithm. This is to be expected since pure PageRank characterizes only the number and the quality of inbound links to a site, but it completely ignores the text of links and the information content of referring pages. These factors are important in page ranking and they are taken into account in later versions of the algorithm. It is thought that the current Google ranking algorithm ranks pages according to thematic PageRank. In other words, it emphasizes the importance of links from pages with content related by similar topics or themes. The exact details of this algorithm are known only to Google developers Read More

Web analytics tools are meant for collecting, measuring and analyzing data to understand web usage and trends. However, web analytics goes beyond telling you how many people visited your site or where they came from. It can be a powerful market research tool that can tell you a great deal about your consumers, your website as well as your product. How does it work and what is web analytics? We spill the beans Read More

“Social Commerce” is a big buzz word these days. As many continue to talk about merging social media and e-commerce, there is no clear consensus as to what the main driver of social commerce will end up being. Many think its about finding ways to promote and sell products on Facebook, others think its about “group shopping”, and some think social commerce is primarily about igniting conversations.

While it has been and will continue to be quite effective, the popularity of group shopping has distracted us from what I believe is the bigger future of social commerce: the power of the personal referral Read More

Email marketing campaigns have so many benefits for your small business I don’t see why anyone wouldn’t implement them into their marketing plan. Before I get into the specifics, let’s think about what it takes to get a prospective customer to become a buying customer Read More

There are many reasons why people post video to their website. How to video's, viral campaigns, and pure comedy are a few. Learn the benefits of posting video to your website and how to properly optimize your videos using YouTube Read More

SCVNGR is a great tool for business chains. Starbucks can use SCVNGR. The NFL can use SCVNGR. Businesses with multiple locations should create a Trek on SCVNGR Read More