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With the large number of social media websites growing constantly, are we leaning on them to heavily to direct traffic to our websites? In most cases we do because it is the easiest way to get started promoting our website and for us to pass the word along to others to say “Hey, here we are and thi Read More

Keyword research is a vital aspect of any PPC strategy that desires to see growth in leads or conversions. While there are plenty of third party keyword research programs out there, you may want to try out something light and free when you first start cutting your teeth on keyword discovery. I’ve f Read More

The rumblings you may have heard are true: call tracking reveals granular data – down to the PPC keyword level.

Whether you’re spending $600 a month on marketing or six figures, it’s imperative to know how your online marketing efforts effect your offline sales conversions (phone leads). Read More

Since the launch of Google’s new AdWords Keyword Tool in September 2009, and came out of beta in August, a lot of complaints from the marketers that provide search engine optimization services as well as the paid search communities have been coming in. Read More

There are two ways that your Google Analytics account can be set up. One way gives you complete control, but the other way means that your access is limited. Find out how you can tell who has ultimate control of your Google Analytics account. Read More

Site speed basically refers to how quickly your site loads in response to web requests.
The quicker it loads, the happier you make both your visitors and Google – and that, my friend, is a great place to be.
So how do you know your site speed is up to par?
Here is a list of tools to help you det Read More

Everyone knows that content is king in the web game. It is important to get your business ideas across on your website. Guide your content to improve your online marketing. Read More

Site speed basically refers to how quickly your site loads in response to web requests.
The quicker it loads, the happier you make both your visitors and Google – and that, my friend, is a great place to be.
So how do you know your site speed is up to par?
Here is a list of tools to help you det Read More

Are you clearly telling your audience what you want them to do next? They don’t have to follow your request, of course, but rather than having… Read More