One concept has become so ingrained in the social media experience that it is now inescapable: branding.

When done well, branding allows companies of all sizes to build great relationships with their customers, while creating positive awareness of their products and services.

Are you a small business or entrepreneur looking to make your brand irresistible online? If so, here are 10 tips that will help you take your social media strategy to the next level.






Comments


Written by elainerogers
1700 days ago

Cendrine,

What a wonderful post - I love all the tips, especially approachability - and I completely agree about Chris Brogan, a gentleman!

Congratulations on your BizSugar win!!! Well done, a wonderful accomplishment. I am so excited to be providing some of the prize and know that you will get great use from your winning "loot".



Written by cendrinemedia
1699 days ago

Thank you so much, Elaine!



Written by HeatherStone
1700 days ago

Congratulations Cendrine, on winning our "Rock Your Biz" blogging contest! This is a very thorough post. I'm glad that when new members visit the site they can read and learn from such quality content as yours!

I noticed the quantity of comments here on this post, and I'm thinking next time we should offer a prize for the most commented post (by different individuals). What do you think?

Anway, Congrats again!

Heather Stone

Chief Moderator



Written by cendrinemedia
1699 days ago

That would be a fantastic idea, Heather. Actually, I thought it was supposed to be that way for this contest. I probably misread the rules. lol

Thank you for your comment and kind words!



Written by nialldevitt
1700 days ago

Congratulations Cendrine ! Great content and comments from the community – we hope you all enjoyed it as much as we did here at BizSugar. Thanks to Heather and the team for their great work and the sponsors for providing us with such great prizes.



Written by CelesteAllen
1711 days ago

Cendrine, you are on point as usual with your advice. I particularly like your comments about being approachable and not making ones message a "constant" sales pitch. I am still refining my blog and appreciate the article.

Celestine McMullen Allen



Written by cendrinemedia
1711 days ago

Thank you, Celestine!



Written by GR8LISTENER
1717 days ago

Cendrine, the care and attention you provide in your research translates to a clear, direct explanation for logical step by step success.

Branding was not known in my day.. I am learning about transparency to facilitate my wee following look for the one name, one brand and source giving them the highest and the best in all my products. I am my brand. That makes me accountable, on time every time and learning from the best.

This is precisely, why I follow Cendrine Marrouat. I can trust her and the research her writing conveys to me. On time, every time. Merci beau coup, Cendrine.

Great article. I am 70 and I can understand it clearly. That says a lot in my world.



Written by cendrinemedia
1717 days ago

Aww! Thank you so much for your comment! You make me feel VERY special!

Transparency is a key word, here! You summed up everything very nicely!



Written by hmtsuchi
1717 days ago

Excellent post Cendrine! I was able to use the points you've addressed and was able to pass on this valuable information to my co-workers. I am looking forward in future posts as "information is power". Best of luck in this contest and thank you BizSugar for organizing this.



Written by cendrinemedia
1717 days ago

Thank you so much!



Written by Pascal Gibert
1722 days ago

Thank you very much for this quality article, stages which you approach are necessary for one a branding achieved on social networks.



Written by cendrinemedia
1722 days ago

Thank you, Pascal! I appreciate your comment!



Written by Sian Phillips
1722 days ago

What a great post Cendrine.....as always. Due to the majority of your points above I have followed your posts and you online aswell because you are authentic, original and highly knowledgeable in your field. Plus very friendly too. Thanks for sharing on Bizsugar.com and good luck in the Rock Your Biz Contest



Written by cendrinemedia
1722 days ago

Your comment makes me feel so special, Sian! Thank you so much! I can say the exact same thing about you. :-)

Walking the talk is my motto. ;-)

Thank you for your comment!



Written by LoriFriesen
1728 days ago

Cendrine always brings the human element of social media to light! She reminds us that relationship building, common courtesy and being ourselves is a relative on-line as it is in our face to face interactions.



Written by cendrinemedia
1728 days ago

Thank you for stopping by, Lori! I appreciate your reading the article and leaving a comment!



Written by cendrinemedia
1728 days ago

I absolutely agree, Katrina!



Written by Katmoody
1728 days ago

Great post, as always, Cendrine. If I had to pick my favorite, approachability. There are way too many folks online these days who just aren't approachable, and that will impede their ability to reach new readers.



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