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The purpose of any content marketing is of course to be read, shared and linked to. This sounds so simple, but as I’m sure anyone who uses content marketing as part of their strategy and is reading this knows, actually doing it is a whole other ball game. Doing it consistently is the holy grail. Read More

I wanted to share with you a useful technique that will help you create 2–3 times more content without spending too much extra time or money on it. I call this Content Morphing. Read More

Whether you're new to online marketing or have been at it for a while, you probably know building online presence is key. But what does that mean really and more importantly, how do you go about the job of giving yourself a good online presence. John Lee Dumas shares 7 tips you should consider for Read More

Age is all in the mind, but if you are not careful you could wake up to discover you are far older than you think. Here are the warning signs before it's too late. Read More

A new service from the team behind crowdsourcing site 99Designs introduces design for a $15 flat fee. Welcome to Swiftly. The site connects entrepreneurs and small business owners in need of quick design projects with designers who can get the projects done fast. Writer Mark Wilson gives us an over Read More

Online business is a never ending process; people create online products every day. But not everyone takes the maximum out of it and becomes a millionaire. Read More

Brands are investing more on mobile to reach their customers, especially younger demographics but this is a different world than the web, requiring different methodology and metrics. Mobile offers targeted reach, but it is essential to track performance and optimize campaigns for the best returns. Read More

Nowadays, there's so much talk about creating a startup that's scalable, some entrepreneurs might be under the mistaken impression that the only business models worth sticking with are those that grow themselves. But programmer, writer and investor Paul Graham insists there are really very few exam Read More

If you want to make your small business more analytical, start from within. By evaluating and leveraging existing resources your business will be able to learn how to become an analytically-informed business on your own terms. Read More