BizSugar.com › Strategy › Big Data Makes the World Spin

There are those of us who like guesstimates and making up as we go along. Usually we are not the ones calling the shots. Those big shots are data-aholics. The Gordon Gecko archetype in a three-piece suit isn’t the one running the world anymore. It’s much more Revenge of the Nerds than Wall Street. These movers and shakers are the big data moguls of the world. If you aren’t measuring it, anymore, it doesn’t matter — knowledge is power now more than ever. And it’s official, your business intelligence software has become the most important tool your company can have.