BizSugar.com › Startups › They’ll Fight Over It When You’re Dead

It all starts with their main page headline: “They’ll fight over it when you’re dead” you just know you have found something special when you see a beautifully designed site, with a headline like that! So, being a story loving geek like myself, I have invested FAR too many hours reading through their site. I have yet to buy one of those amazing bags, rest assured I will though. You can spend the hours on their site like I did (which I recommend), but I have also summarized some of the best parts.