What is the worst enemy of your software as a service (SaaS) distribution model? The worst enemy is a little number called CaC, or customer acquisition cost. So what can you do to lower your CaC? The article explores six simple ideas to get on the road to profitability.
6 Super-Simple Ideas to Lower Customer Acquisition Cost for Any SaaS
Posted by fthead9 under StartupsFrom http://www.entrepreneur.com 2949 days ago
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