BizSugar.com › Social Media › Social Media Marketing Strategy: Complete Guide

Is your business active on social media? Are you getting a return on investment from your social media marketing strategy?

It’s very common nowadays that businesses are active on social media. It’s even more common for businesses to not integrate social media into their companies marketing strategy, treating it in isolation.

Social media provides an open channel of communication between all users, both business and personal. Harnessing this opportunity and leveraging the potential it offers comes down to strategy and implementation.